from america's little sweethearts to
america'S most street-savvy hustlers

Girl Scouts are not just girl scouts. For more than 100 years, they have sold sweets in the streets and made their communities better every step on the way. So instead of ignoring this legacy, we decided to celebrate it and bring sales into 2017 by paying homage to the original hustlers.

ROLE

Art direction

Design

merits

Graphis Food Merit

 
Patches. Custom embroidered badges for yourself, your daughter, or someone else's hustle you admire.
The late night cookie truck. Instead of a traditional ice-cream truck, the late night cookie truck only serves the real late night hustlers.